The Marketing & Business Development Manager is responsible for developing and implementing community-based marketing strategies at SpecialCare’s New Vision site locations, at the direction of the Vice President of Operations. This person will work closely with the SpecialCare Operations & Marketing teams.

Duties include, in brief:

• Developing strategies that focus on outreach, census development, diversifying payer mix and conversion rate at New Vision locations
• Conduct in-person and remote site auditing duties as directed; provide guidance and correction to New Vision staff if needed
• Collaborate with SpecialCare Marketing on developing & implementing new collateral materials, etc
• Extensive domestic travel to New Vision locations, as directed

Qualifications

Education:
Bachelor’s degree in Human Services, Psychology, Counseling, Substance Abuse, Criminal Justice, or related field is required.

Requirements:

• Advanced understanding of chemical dependency. Relevant healthcare/social services experience a plus.
• Minimum of at least three (3) years of Direct Marketing/Sales or healthcare referral development experience.
• Demonstrated success in creating and launching market development strategies for a healthcare service
• Ability to travel 75% of the time.
• Understanding of Stark Law and Anti-Kickback guidelines.
• Understanding of documentation as it pertains to the healthcare industry.
• Satisfactory drug screen and criminal background check.
• Valid Driver’s License, Vehicle Registration, and Automobile Insurance.